Shopify migration for D2C brandsMove your store to Shopifyand keep the traffic that sells.
We move your products, customers and order history, build the store on a custom Online Store 2.0 theme, redirect every URL that brings traffic or revenue, and launch outside your busy season. Part of a Shopify store project: from $12k, in 6–10 weeks.
By Ignat, founder of DIXI · Updated
- $12k from, migration and new theme in one project
- 6–10 weeks, launched outside your peak
- 1 301 per old URL, no redirect chains
- 3 imports: products, customers, then orders
From WooCommerce, BigCommerce, Magento, Wix or Squarespace · your old store sells until launch day
Example map for a typical WooCommerce store, not a client’s data.
What moves to Shopify, and what needs extra work?
Products and customers move with Shopify’s own tools; order history, reviews, blog posts and coupons need an app or a rebuild; and almost every URL changes, because Shopify’s paths are fixed. A migration is mostly this list, done in the right order and checked before launch.
| Data | How it moves | Watch out for |
|---|---|---|
| Products | Shopify’s free Store Migration app or a CSV; they arrive as drafts | Up to 3 options per product; more attributes need rework |
| Customers | Store Migration app or a CSV | Passwords can’t move; with new customer accounts they sign in with an email code |
| Order history | A third-party migration app, after products and customers | Orders can’t be imported from a CSV |
| Reviews | A reviews app such as Judge.me | Not part of the WooCommerce product export |
| Blog posts and pages | Rebuilt in Shopify, or moved with an app such as Matrixify | Not part of the WooCommerce export |
| Coupons | Recreated as Shopify discounts, or moved with an app | Can’t be imported from a CSV |
| URLs | 301 redirects imported in bulk from a CSV | Shopify paths are fixed: /products/, /collections/, /pages/, /blogs/ |
From Shopify Help, Migrate to Shopify, Shopify Help, Migrate from WooCommerce, shopify.dev, UrlRedirectImport and Charle, Shopify SEO migration guide. Other platforms export different data; we list yours in the inventory. Checked 12 November 2026.
When is moving to Shopify worth it?
When running the old platform costs more in time and lost sales than Shopify’s plan and apps would. When it doesn’t, a redesign on the platform you have is the cheaper fix.
- WooCommerce
Updates and plugins take a developer’s time
WordPress, the theme and every plugin need updates, and speed and security depend on the host.
Our view: Move when the upkeep costs more than Shopify’s plan and apps; stay if a plugin you rely on has no Shopify equivalent.
- Magento
The store needs its own developers
Every change and upgrade goes through a developer, and hosting is yours to run.
Our view: Move when the catalog and checkout fit Shopify; ERP-heavy and multi-store set-ups are scoped on the call.
- Wix or Squarespace
The store outgrew the builder
Catalog size, discounts, apps or page speed start to hold sales back.
Our view: Move when you need Shopify’s apps and checkout; stay while the catalog is small and sales are simple.
How do we keep your search traffic through the move?
By treating every URL that brings traffic, revenue or links as something the migration has to carry over. Each one gets one 301 to its closest new page, never to the homepage, and its title, description and structured data move with it. The redirects are tested before launch and watched daily after it.
- Crawl and export firstEvery URL, title, description and backlink, with traffic and revenue per page.
- One redirect per old URLTo the closest product, collection or page; no chains, no homepage dumps.
- Metadata carried overTitles, descriptions, image alt text and structured data, or changed on purpose.
- Watched after launchSearch Console daily for the pages that sell; crawl errors fixed the same day.
| What to expect | Detail | Source |
|---|---|---|
| Traffic right after launch | A dip of about 10% or less when the redirects are right | Charle, Shopify SEO migration guide (an agency estimate, not a study) |
| Recovery | 1–3 months for small stores, 3–6 months for large catalogs | Charle, Shopify SEO migration guide |
| When to launch | At least six months before your busiest season, or right after it | Charle, Shopify SEO migration guide |
| Redirect import | In bulk, from a CSV in the admin or through the Admin API | shopify.dev, UrlRedirectImport |
Checked 12 November 2026.
How does a migration run, from the first call to launch day?
In six steps over 6–10 weeks, with one senior team from the inventory to the launch checklist. You see the new store every week, and the old one keeps taking orders until you approve the switch.
- 01
25-minute call
Your store, your traffic, your apps and your busy season.
You get: a written plan and a quote - 02
Inventory
Every URL, product type, app and integration, with traffic and revenue per page.
You get: a migration map and a fixed price - 03
Design
A custom Online Store 2.0 theme, mobile first, with your real products, reviewed with Ignat every week.
You get: approved pages in Figma - 04
Build and import
Theme built, data imported in order, redirects loaded, test orders placed, all on the new store before it goes live.
You get: a store you can click through - 05
Launch
Outside your peak season: a final import of new orders and customers, then the switch.
You get: a signed launch checklist - 06
Watch and report
Search Console and sales read daily at first, then against the weeks before the move.
You get: a before-and-after report
What does a Shopify migration cost, and how does it compare?
With us, a migration is a Shopify store project: data, redirects and a custom theme in one launch, from $12k in 6–10 weeks. Data-only moves cost less elsewhere; mid-market agencies publish $15,000–$75,000.
Shopify store project
Designed, built, launched
- For
- Relaunching on Shopify
- Includes
- Every key template
- Offers and bundles
- Speed budget and QA
- Timeline
- 6–10 weeks
- Price
- from $12k
Shelf & Store Check
Why it isn’t selling
- For
- Before the next launch
- Includes
- You vs 3 competitors
- Ranked list of fixes
- One SKU redesigned
- Timeline
- 5 working days
- Price
- fixed $2k
Support
Care after launch
- For
- Live store, needs care
- Includes
- Up to 8 hours a month
- Theme and app updates
- Speed checks
- Timeline
- Billed monthly
- Price
- from $1k / month
Very large catalogs, many years of orders or ERP integrations are priced after the inventory. Every D2C format is on D2C pricing.
| Who | What it covers | Published price | Time | Source |
|---|---|---|---|---|
| DIXI, Shopify store project | Migration plus a custom Online Store 2.0 theme, redirects, data checks and a before/after report | From $12k | 6–10 weeks | This page |
| Migration apps, do it yourself | Data moved by you with an app | $300–$5,000 | 1–2 weeks | DigitalSuits, Shopify migration cost 2026 |
| Freelancer or small agency | Data and a theme set-up | $2,000–$15,000 | 2–6 weeks | DigitalSuits, Shopify migration cost 2026 |
| Specialist agency, mid-market | Data, theme and integrations | $15,000–$75,000 | 6–12 weeks | DigitalSuits, Shopify migration cost 2026 |
| Presta, fixed-price migration | 500–5,000 products from WooCommerce or Magento | €5,000–€10,000 | 4 weeks | Presta, Shopify migration cost 2026 |
Prices as each source publishes them, checked 12 November 2026. Most migration-only quotes don’t include a new theme design.
When are we the wrong team for your migration?
When the job is moving the data at the lowest price, or moving off Shopify. We are a senior team of seven that designs and builds D2C stores, and we treat the move as the moment to fix what loses sales.
A good fit
- D2C brands on WooCommerce, BigCommerce, Magento, Wix or Squarespace
- Stores with search traffic worth keeping
- Brands that want the move and a new theme in one launch
- Teams that want one metric read before and after
The wrong team
- A data-only move at the lowest price
- Moving a store off Shopify
- Marketplaces and multi-vendor platforms
- Headless builds without an in-house engineering team
We haven’t published a store migration case study yet. On the call, ask what we have moved and how it went.
Who will move your store?
I’m Ignat. I lead every store project, from the inventory to the launch checklist, with the same senior team of seven that did Spartan’s brand, packaging and new Shopify store in up to 9 weeks. You talk to the people who move your data and build your theme, not to an account manager.
- 10+years designing websites and products
- 40+B2B tech companies
- 7senior people, no account managers
- +30%gross sales for Spartan in 30 days
How much does it cost to migrate to Shopify?
With us, a migration is a Shopify store project from $12k: the data, the redirects and a custom theme in one launch, in 6–10 weeks. Published market ranges run from $300–$5,000 with an app and your own time to $15,000–$75,000 at a mid-market specialist agency (DigitalSuits, checked 12 November 2026).
How long does a Shopify migration take?
6–10 weeks with us, most of it design and build on the new store while the old one keeps selling. The launch date matters as much as the length: plan it well before your busiest season, or just after it.
Will our Google traffic drop after the move?
Some movement is normal while Google recrawls the new URLs. One agency’s estimate is a dip of about 10% or less when the redirects are right, recovering in one to three months for smaller stores. We map every URL that brings traffic, revenue or links before launch; our checklist is in redesign without losing SEO.
Can you move our customers and order history?
Yes. Products go first, then customers, then historical orders, so orders link to the right people and products. Orders need a migration app rather than a CSV, and passwords can’t move: with Shopify’s new customer accounts, customers sign in with an email code instead.
Can our store keep selling during the migration?
Yes. The new Shopify store is built and tested while the old one stays live. Just before the switch we import the orders and customers that came in during the build, then turn on the redirects.
Do we have to change the design?
With us, yes: we price a migration as a store project with a custom Online Store 2.0 theme, because the move is the cheapest moment to fix what loses sales. If you only need the data moved, a migration app or a specialist will do it for less.
Which platforms can you move a store from?
WooCommerce, BigCommerce, Magento, Wix, Squarespace and custom builds. The source decides how much data work there is: a Magento store with years of orders and integrations takes far more than a small WooCommerce catalog, so we price it after the inventory.
What happens to our apps and integrations?
We list every plugin, app and integration in the inventory and find its Shopify equivalent, or a way to keep it. Some features need a paid app, billed to you by the app’s maker, and we say which before you sign.
Do you migrate stores to Shopify Plus?
We design and build the same way on every Shopify plan. If your store needs Plus features such as checkout customization or B2B, we scope them on the first call and tell you plainly what we have and haven’t done before.
What happens after launch?
We watch Search Console and the store’s numbers daily in the first weeks, fix crawl errors the same day, and send a before-and-after report. After that, support from $1k a month keeps the store current.
