D2C | Supplement

Spartan, a brand refresh and website with all-new packaging redesign

+30% GROSS SALES / +21% ORDERS / +7% AOV

More about the Spartan project

More about the Spartan project

The collaboration started with brandbook improvements. The founder came to us through a recommendation, and since the upgrades were working great, we decided to create new packaging for all SKUs and build an entirely new website.

The collaboration started with brandbook improvements. The founder came to us through a recommendation, and since the upgrades were working great, we decided to create new packaging for all SKUs and build an entirely new website.

Client

Spartan

Spartan

Industry

D2C | Supplement

D2C | Supplement

Services

Brand refresh · Web design · UX & CRO audit · Shopify · Packaging redesign

Timeline

Up to 9 weeks

Services

Brand refresh · Web design · UX & CRO audit · Shopify · Packaging redesign

Timeline

Up to 9 weeks

Challenge

Problems

Brand had fallen behind

Brand had fallen behind

Spartan had outgrown its visual identity. The brand, packaging, and website no longer matched the scale of the business.

Spartan had outgrown its visual identity. The brand, packaging, and website no longer matched the scale of the business.

Growth was being left on the table

Growth was being left on the table

The shopping experience made it harder to discover the right products, understand their value, and confidently purchase.

The shopping experience made it harder to discover the right products, understand their value, and confidently purchase.

Business Impact

Results after 30-days launching the new brand, packaging & e-com experience

Results after 30-days launching the new brand, packaging & e-com experience

the results after launch

+30%

+30%

Gross Sales

Growth in gross sales within the first 30 days

+21%

+21%

Orders

More orders compared to the previous 30-day period

+7%

+7%

Conversion Rate

More visitors are converting into customers

Services

Visual & Brand Consistency

Logo

Refined the identity to feel stronger, more recognizable.

Branding

Built a consistent system to create a more premium and credible brand experience.

Packaging

Redesigned the product line to improve recognition and hierarchy.

Services

Website

Product page

Collections

What it means

Built for the next stage of growth

Stronger brand, clearer value

Stronger brand, clearer value

The new identity, packaging, and website now match the scale of the business and make Spartan’s products easier to understand and trust.

The new identity, packaging, and website now match the scale of the business and make Spartan’s products easier to understand and trust.

A better engine for growth

A better engine for growth

A clearer buying experience helps turn more traffic into customers, increase order value, and gives the brand a stronger foundation to keep scaling.

A clearer buying experience helps turn more traffic into customers, increase order value, and gives the brand a stronger foundation to keep scaling.

Let’s discuss your product

Book a discovery call.