Enterprise SaaS • HCM
Rebuilding an Enterprise SaaS Platform in 3 months
+22% CVR AFTER PRODUCT RELAUNCH
+22% CVR After Relaunch
"As we prepared for the relaunch, we needed to simplify a product that had become increasingly complex. Ignat helped improve clarity, streamline key workflows, and create a much stronger experience for our users."
Olga Beregova
Partner at HCM
The Challenge
Years of Growth Created Friction Across the Platform
Fragmented user experiences and complex legacy workflows were slowing down activation. We embedded with HCM partners to isolate and eliminate the bottlenecks causing enterprise user drop-offs.
3-Month Sprint & Execution
Product Refactoring Built Around Real User Paths.
Operational Flow Audits
Mapped drop-off points to strip out redundant, legacy data entry loops.
Cross-Platform System
Built a unified component library to sync features across web and mobile.
Validation & Relaunch
Only a small percentage of users successfully
reached the final steps of critical platform flows.
Fragmented Experience
Web and mobile products evolved separately,
creating inconsistent experiences across the platform.
Proven Results
UX Optimization Engineered for High-Velocity Activation.
Surge in target workflow completions post-launch.
Synchronized separate web & mobile products into one clean design system.
Drastically reduced drag, allowing users to finalize workflows with zero error.
Let’s discuss your product
Ready to Stop Losing Buyers at the Moment of Decision.
Let’s partner to audit your platform's layout friction, unify your web and mobile environments, and turn your existing traffic into booked demos.